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hy, Bridging Communities
and Supporting the Underservedhy, Bridging Communities
and Supporting the Underservedhy, Bridging Communities and Supporting the Underserved

hy’s Community Engagement Efforts

  • Brand Campaign Donations

    We allocate funds based on the sales of our flagship products and use the donations to support child welfare programs both
    domestically and internationally.
    We allocate funds based on the sales of our flagship products and use the donations to support child welfare programs both
    domestically and internationally.
    We allocate funds based on the sales of our flagship
    products and use the donations to support
    child welfare programs both
    domestically and internationally.
    Established
    2025
    Partnership with NGOs
    Support for Domestic Pediatric Patients(Gastric Cancer)
    Providing Nutritional
    Food Support for
    Children in Africa
    Providing
    Nutritional
    Food Support for
    Children in Africa
    Providing Nutritional
    Food Support for
    Children in Africa

  • Animal Rights and Welfare Advocacy

    We collaborate with animal protection organizations such as Animal Freedom Coalition and CARE, and annually provide donations to support the operation of companion animal welfare centers.
    We collaborate with animal protection organizations such as Animal Freedom Coalition and CARE, and annually provide donations to support the operation of companion animal welfare centers.
    We collaborate with animal protection organizations
    such as Animal Freedom Coalition and CARE,
    and annually provide donations to
    support the operation of companion animal welfare
    centers.
    Established
    2014
    Protection and Rescue of Abandoned Animals
    Animal Protection Campaigns
    Annual Donations
    (Around 50 million KRW per year)

Other Social Contribution Initiatives

  • Support for Allied Military Units
    To boost military morale, we established a partnership with the 25th Division in 1978. Since then, we have maintained this relationship by visiting the unit annually.
    To boost military morale, we established a partnership with the 25th Division in 1978. Since then, we have maintained this relationship by visiting the unit annually.
    To boost military morale, we established a partnership with the 25th Division in 1978. Since then, we have maintained this relationship by visiting the unit annually.
  • Tuition assistance for disadvantaged youth
    We offer tuition assistance to empower vulnerable communities to overcome poverty and thrive as healthy, productive members of society.
    We offer tuition assistance to empower vulnerable communities to overcome poverty and thrive as healthy, productive members of society.
    We offer tuition assistance to empower vulnerable communities to overcome poverty and thrive as healthy, productive members of society.